Cairo Festival City Mall and valU enter strategic partnership agreement to offer clients exclusive 60-month financing programs
The recent partnership offers Cairo Festival City Mall shoppers unprecedented payment plans through “Celebrate – valU with CFC Mall” program.
Cairo Festival City Mall (CFC Mall), Egypt’s leading shopping and entertainment destination, and valU for Installment Sales Services, the MENA region’s leading fintech solution platform, announced today the launch of a new strategic partnership agreement offering CFCM’s shoppers unprecedented payment plans through “Celebrate – valU with CFC Mall” program.
Under the agreement, shoppers can benefit from competitive zero-interest installment plans with the highest available shopping limits in the market. They can also enjoy repayment over periods spanning up to 60 months. Shoppers can benefit from this agreement at more than 300 stores — including some of the world’s leading fashion, electronics, and furniture brands — by visiting one of valU’s two activation points inside the mall.
Commenting on the partnership, the General Manager of CFC Mall, Hayssam Hajjar stated, “As Egypt’s leading shopping and entertainment destination, we aim to provide the local retail industry with the best diversity of solutions to constantly develop the experience of our visitors and retailers. Through our latest “Celebrate – valU with CFC Mall” monthly installments program, we aim to benefit our community on the long run, leading an innovative future of unlimited potential.” Adding, “It is important to adapt our business to the evolving needs of the market in order to also benefit the retailers who will now have a wider consumer base.”
The agreement will apply to small, medium and big-ticket products available at CFC Mall, with the longest tenures available in the market. The agreement facilitates acquiring immediate approval through valU’s innovative instant credit decision algorithm and customer on-boarding with a user-friendly smartphone application. Existing valU clients will also be able to benefit from additional exclusive offers at valU’s partner outposts at Cairo Festival City Mall.
“Since the launch of valU in early 2018, our expansion has been fueled by establishing robust partnerships with leading retail entities in Egypt,” said valU’s chief executive officer, Mohamed El Feky. “We are delighted to be partnering with CFC Mall as it marks a milestone in our drive to grow our client base and points of sale as well as the beginning of a strong affiliation with one of the MENA region’s leading shopping destinations.”
The Celebrate – valU with CFC Mall program was launched to offer the Mall’s shoppers and visitors access to safe, fast, and convenient installment programs to shop at a diverse range of brands at CFC Mall. This came as a decision from the Mall’s heads of management to allow a wider scope of options for customers to indulge in their shopping without having to worry about external factors that hinder the process.